
Orlando.
The Market
Orlando is one of the most-visited cities on earth, welcoming over 74 million tourists annually — more visitors than any other theme park destination in the world — and home to 320,000 residents in the city and 2.7 million across the metro area. Beyond its iconic theme parks, Orlando has developed into a significant technology, simulation, and defense industry hub, anchored by the University of Central Florida (one of the largest universities in the US by enrollment) and a booming medical and hospitality economy.
Orlando hosts an unmatched year-round events calendar centered around Walt Disney World, Universal Studios, and SeaWorld's continuous live programming, complemented by the Orange Bowl, the Citrus Bowl, the Orlando Marathon, and the Florida Film Festival. The Orange County Convention Center is the second-largest convention center in the United States, hosting hundreds of major trade shows and conferences — including InfoComm, HIMSS, and the PGA Merchandise Show — that bring tens of thousands of industry professionals to the city each year.
Transit advertising puts your brand in front of Orlando's daily commuters across bus routes, rail lines, and transit stations throughout the metro area. Digital OOH screens across Orlando enable dynamic, data-driven creative that can be updated in real time for maximum relevance. Digital mobile billboards bring full-motion LED advertising directly to Orlando's most-trafficked streets, events, and high-density destinations. High impact transit placements dominate Orlando's busiest commuter corridors with large-format, high-frequency advertising that's impossible to ignore. Experiential activations in Orlando transform brand moments into real-world experiences that generate authentic engagement and shareable social content.